The latest round of analytics powered by the Choueiri Group Data Team, takes a closer look at insights surrounding the surge in content consumption across DMS’ portfolio within the first 3 weeks of Ramadan 2020. With a growing number of Unique Users across MENA focused on digital platforms for all of their information, as well as lifestyle and entertainment needs, brands stand to benefit substantially from the incremental reach and heightened impact of their advertising investments.
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