مجلة مال واعمال

Mint ME launches new digital marketplace products that enhance shopping and payments experience for merchants and consumers in the UAE

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20% expected growth business in 2019

Mint Middle East (MME) is reinventing online shopping and payments in the UAE and the region with three new products.

Three products — GoMart, Marakez and MintPay — will foray into the country with the aim to taking consumer experience with online shopping to a new level, offering an integrated secure payments gateway that completes a seamless shopping experience.

Abdulrazzaq Al Abdullah, Chairman and CEO of Mint Middle East and a philanthropist, said: “The three products are a testament to the growing popularity of e-commerce in the region and the rising demand for a reliable and secure payments network. Over the years, we have gathered insights from consumers, merchants and financial institutions to help us map their expectations in online shopping and digital payments in our product development.”

He continued: “As per Central Bank, the financial inclusion opportunity in the Arab World is 92% of which 69% are unbanked and 23% are underbanked population. We also appreciate that small-scale merchants with entrepreneurial ventures need stronger support when competing with e-commerce giants in the region. Launching a new e-commerce and payments platform by themselves is expensive. Our new inclusive solutions provide them a ready infrastructure to immediately benefit from digital sales and reap the dividends of this growing market. The solutions will help merchants to scale their business and offer peace of mind to their end-consumers. We expect 20% business growth in 2019.”