مجلة مال واعمال

MBC GROUP’S RAMADAN 2020…AND THE STORY KEEPS GETTING BETTER

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Update brought to you by AMSI – A Choueiri Group brand

Most experts agree that kickstarting the global economy after the current lockdown due to coronavirus pandemic could be crucial: Following up on the update posted at the beginning of Ramadan, the latest research figures spanning the first 10 days of the Holy Month show that MBC Group’s #STAY_AT_HOME operation is still continuing to chart a remarkable, ongoing growth trajectory.
With higher numbers being registered across all performance fronts (TRPs, Ratings, Time Spent, Users and Plays) on both MBC Group’s TV Channels as well as its VOD platform, the region’s leading broadcaster has set an all-new benchmark for high-impact advertising.