Food franchising – one of the growth drivers of the regional hospitality market – enjoyed a dedicated platform at Gulfood today, with an effective network of industry influencers coming together to share insights, trends and opportunities at the Food Franchising Forum – the final instalment of this year’s Gulfood Leaders Events. An essential guide to food franchising, the conference is especially pertinent as the UAE is a strategic point-of-entry for the growing number of international brands expanding into the GCC and the wider region.