Saeed Mohammed Al Tayer: We accepted the challenge and strive to be an integral part of the success story of this unprecedented initiative
HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of Dubai Sports Council inaugurated the Dubai Fitness Challenge, yesterday, at Safa Park. The challenge aims to make Dubai one of the most active cities in the world. This comes as part of Dubai Electricity and Water Authority (DEWA)’s main sponsorship for the challenge, and in line with the directives of our wise leadership to make sports an active part of the culture of Emirati society.
DEWA has reinforced its participation in the Dubai Fitness Challenge, in the presence of HE Saeed Mohammed Al Tayer, MD & CEO of DEWA, vice-presidents and senior vice-presidents of DEWA, and Strong participation from a large number of DEWA staff.
The initiative includes a comprehensive programme that motivates Dubai’s residents and visitors to boost their physical activity and commit to a minimum of 30 minutes of daily physical activities for 30 days from 20 October to 18 November 2017.
DEWA also allocated a portable gym in support of the initiative. It organised several activities and events, which include walking each morning for half an hour from 7:30 to 8:00, gym classes for DEWA’s female employees, photography competition, table tennis competition, boxing, Al SAADA Park, as well as a kid’s play area which includes an area for conservation of water and electricity.
DEWA will dedicate five main electrical transformers to provide electricity for the five fitness festivals to be held in various locations, throughout the city, during the consecutive one-month weekends. There will also be additional power adapters to keep pace with the large number of participants in the events. DEWA will distribute 150,000 bottles of Mai Dubai to participants during these events. DEWA will also promote the event among its customers with the challenge and slogan printed on the green bills that are sent to all customers. DEWA will also encourage its staff to participate in this initiative, and motivate them to participate effectively through DEWA’s internal communication channels.
In line with the objectives of the Dubai Fitness Challenge, DEWA will organise in conjunction with the event, a cycling and a billiards tournament. During these tournaments from DEWA’s staff will compete in a challenging and friendly atmosphere.
“We are honoured to be the exclusive partner of the Dubai Fitness Challenge, launched by HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, for Dubai residents. The initiative is a public invitation to bring about a complete and comprehensive change in lifestyle to commit to a minimum of 30 minutes of daily physical activities for 30 days, making Dubai the most active city in the world. This supports the Dubai Plan 2021 to make the city a home for healthy and educated people. We strive to be an integral part of the success story of this world-class initiative by providing the necessary needs for participants throughout the month. We reaffirm our commitment to promote the event and deliver its important message to the largest number of UAE nationals and residents,” said HE Saeed Mohammed Al Tayer, MD & CEO of DEWA.
“I thank HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, for launching this initiative that motivates positive competition and encourages all members of society to adopt a healthy lifestyle in an atmosphere full of fun and various interesting activities,” added Al Tayer.
“We are very pleased to see DEWA as the event partner for the Dubai Fitness Challenge. DEWA’s culture and philosophy which encourages employees to lead a more active and healthier lifestyle, truly embodies the core of the Dubai Fitness Challenge. Together we aim to motivate Dubai’s citizens, residents and visitors to boost their physical activity and commit to 30 minutes of daily activity for 30 days to help Dubai become the most active city in the world. We look forward to working with DEWA to bring Dubai together in support of this important initiative,” said H.E. Helal Saeed Almarri, Director General of Dubai’s Department of Tourism and Commerce Marketing.
“We were happy to receive His Highness’ invitation to participate in the Dubai Fitness Challenge. Our response was yes, ready to compete and challenge. Our goal is for all DEWA employees to participate in the challenge, and to continue our efforts to raise awareness of the importance of sport and make it a common lifestyle, due to its important role in promoting a healthy, vibrant lifestyle, and stimulating positive energy. DEWA’s top management provides unlimited support to the employees, and encourages them to participate in various sports tournaments and physical activities. In addition, DEWA’s sports teams take part in various sports activities and events. They achieve significant results in the championships they participate in,” said Dr. Yousef Al Akraf, Executive Vice President of Business Support and Human Resources and Chairman of the Sports Committee at DEWA.