مجلة مال واعمال

All roads lead to West 14th as Solutions Leisure embarks on exciting new chapter for the New York Steakhouse

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Middle East F&B leaders, Solutions Leisure, join forces with DUKES The Palm, A Royal Hideaway Hotel and Seven Tides to lead all-new chapter for iconic New York West 14th Steakhouse

Dubai, United Arab Emirates, March 8, 2021: The UAE’s most awarded F&B group and pioneers of the approachable dining, nightlife and entertainment scene, Solutions Leisure Group, has announced its management takeover of the much-loved West 14th Steakhouse this week, located at Dukes The Palm, A Royal Hideaway Hotel, part of the Barcelo Hotel Group and luxury hospitality and real estate developer, Seven Tides.

“Paul and his team impressed us with their market awareness, creativity and sheer passion for this business. They have some very exciting plans for West 14th and we are confident that the venue is in very capable hands,” said Abdulla bin Sulayem, CEO, Seven Tides.

An all-day dining favourite, West 14th has become much more than its original steakhouse positioning. Boasting, arguably, the best views on the Palm Jumeirah, the New York loft-inspired waterfront restaurant-bar is nestled between the hotel and residences, making a name for itself over the past decade with its glittering Arabian Gulf views and mouthwatering menu. Offering a selection of prime cuts, including Australian and Japanese beef and Kobe Wagyu, light bites, breakfast, aperitifs and shisha on the outdoor terrace deck, this versatile venue has been a staple of the Dubai culinary scene.

Working closely with the Dukes The Palm and Seven Tides teams, Solutions Leisure will take control of the operations and marketing for the next six weeks, before the venue undergoes an exciting revamp during Ramadan to introduce an all-new beach bar concept. The Solutions Leisure portfolio, which comprises of eight brands and 10 venues across the Dubai emirate, is the most heavily awarded group in the Middle East to date. With a decade of experience in Dubai, the group has evolved from humble beginnings to pioneer the lifestyle entertainment sector, recognized for its success in creating approachable luxury dining and nightlife experiences that focus on the customer journey alone.

Paul Evans, Co-Founder and CEO of Solutions Leisure Group, said, “Following our international expansion in 2019 and the global events of 2020, we have been fortunate to have learnt a lot in a short amount of time in terms of market demand and partnership alignment. In, what can only be described as, a tumultuous year, we are excited to open new doors with partners that align with our ethos, values and creative positioning.”

He continues, “This new chapter with Dukes The Palm and Seven Tides will bring a breath of fresh air to the Palm Jumeirah, and we look forward to embarking on this next journey with such dynamic, innovative and driven enterprise that share in our vision for trust, and our passion for people-centric venue and experience design.”